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In Partnership with the American Marketing Association

Certified Digital Marketing Expert + PCM Advanced Digital Marketing


Learn Online


[price:digital-marketing-expert-ama_paynow] [price:digital-marketing-expert-ama_sp30-nf1]


Enrollment Deadline Mar 25th

This exclusive Advanced Digital marketing course delivers the latest thinking in Digital Strategy, CX, Social Media, Search Marketing, Leadership & Management. Delivered fully online, the interactive course modules are bite-sized, innovative and contain fully embedded study notes to aid learning.

Culminating with two advanced certifications, this is a premium level learning experience, perfectly suited to Marketing Professionals taking the next step in their career.

Why DMI?

Globally recognized certification

Join 190k+ members worldwide

Payment Plans Available

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Dual Certification in the United States

All the power of DMI partnered with the American Marketing Association

Whether you're a beginner, business owner or marketing professional looking to boost your skills, this digital marketing course is for you. Delivered 100% online, you can learn in your own time at a pace that suits you.

On completion of this course, you get two certifications for the price of one! Not only will you receive a Certified Digital Marketing Expert from the DMI, but you also receive the PCM Advanced Digital Marketing Expert awarded by the American Marketing Association (AMA). Both are internationally recognized. Stand out with dual certification.

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Get world class, knowledge and insight

Develop true Social Media expertise with DMI Expert. Get the most up to date and comprehensive social media marketing learning anywhere. Learn social strategy, research and content from Industry Skills Experts. Get the latest platform knowledge and strategies including Tik-Tok, Twitch and WeChat.

Learn every aspect of Social Media Marketing across 10 modules of interactive learning to give you a highly relevant and deep knowledge of social media marketing, all wrapped up with the world’s most recognized digital marketing certification on completion.

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What's New?

  • 9 NEW Social Media modules - new/revised syllabus, new video, new interactive content, new walkthroughs
  • New practical toolkits - for just-in-time learning and upskilling
  • Live sessions with an instructor to prepare for assignments
  • New content formats: embedded tools, text articles and quizzes
  • More emphases on practical skills, deeper specialist knowledge, and B2B examples
  • Many more bite-sized walkthroughs covering more topics and more social apps
  • Improved videos with animated explainers
  • 100% new and improved audio quality

Program learning outcomes and content


We give you the thinking and tools to become a leading player on the digital stage. Create powerful and dynamic digital strategy, and access modern, career-defining training covering all key digital marketing disciplines.

Social Media Marketing

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Strategy and Planning

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CX, eCommerce and CRO

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Search and Digital Channels

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Digital Selling

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Essential Skills

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Leadership and Management

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Social Media Marketing

Module Info & Overview

Learn how to create engaging content on social media and how to plan, execute, optimize and report on social media marketing campaigns across the key social platforms.

  • Social Research
  • Social Content
  • Facebook, Instagram, Pinterest
  • Twitter
  • LinkedIn
  • Youtube & Social Video
  • Social Apps
  • Social Commerce & Affiliate Marketing
  • Social Customer Service
  • Social Strategy

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Who's this for?

The DMI Postgraduate Course is aimed at

  • Traditional Marketers and Marketing Executives who want to play a bigger, sharper game
  • Marketing Managers and Senior Management
  • IT Managers
  • Graduates looking to step ahead
  • Small Business Owners and Entrepreneurs
  • Career Changers
  • Whoever needs to create and apply a digital marketing strategy for their organisation

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Free DMI Membership


In addition to certification, we give you the tools you need to build and maintain your career. Throughout this program you can meet other members, share insights, and access a wealth of knowledge and resources. This doesn’t stop at graduation. Many of our graduates keep in touch, sharing job and industry information and new developments in this ever-changing field.

More details on DMI Membership can be found here

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Learning Content

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Globally recognized

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Live Webinars & Q&A

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Globally Recognized Certification

Over 190,000+ Members
Globally Trust DMI to progress their career


of our members have said that our course has had a positive impact on their career.


of our members have been promoted after completing one of our courses.


of our members are working at senior or management level.

Our members work for some of the biggest companies globally

Logos... members work for


Make sure you’ve got the time set aside to go through the coursework properly, particularly if you’re juggling it with a fulltime job. The challenging nature of the material is what makes it such a great learning experience, so give it the time it deserves.

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Anthony Hayde

DMI Expert, HubSpot

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Jacqueline McCouat

DMI Expert, Huawei

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Jacqueline Hudson

DMI Expert, Luxe Digital Now


With a support team on hand to help you learn with us, we ensure that you are not alone during your online learning.

Instructors with Industry Experience

Our instructors are dedicated, knowledgeable and best of all, have up to date digital industry experience.

Support Team

Whatever it is, we’ve got it covered. The team is right there when you need them.


Application for this advanced digital marketing course is easy. We’ll send you an online form for completion and return. This is one of the simplest marketing graduate scheme admission processes available.


Certified Digital Marketing Expert + PCM Advanced Digital Marketing

Boost your credibility and advance your knowledge, role and career.

Pay In Full



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Why should I take this Digital Marketing Expert course?

Studying online is more flexible and convenient. This qualification can be obtained without the same financial or time commitments as a full time, classroom-based program. This means you can:

  • Change your career or kick-start a career in digital marketing

  • Improve your digital marketing career prospects and increase your earning potential

  • Demonstrate advanced digital knowledge to prospective employers with a recognized and respected award

Over 80% of the DMI's Postgraduate students have realized their potential in a variety of digital roles, from Digital Marketing Manager and Marketing Research Manager to Head of E-Commerce and Head of Marketing.

Do I need to have a digital marketing background?

Not necessarily. The Certified Digital Marketing Expert focuses on the commercial aspect of online marketing. Students of this qualification come from a wide range of sectors, including:

  • Traditional Marketing Professionals looking to add online to their marketing mix and get the most out of their Digital Marketing channels

  • Graduates of other disciplines seeking to boost their skills in an industry that is crying out for certified candidates

  • Sales Professionals who want to learn how to successfully utilize Digital Marketing for lead generation

  • Sole Traders and Small Business Owners who want to find out how online marketing channels can work for their business and how to implement a successful digital marketing strategy

  • CEOs of large companies who wish to gain the knowledge to make informed strategic decisions and lead the digital transformation in their organization

How much does this course cost?

Certified Digital Marketing Expert costs [price:digital-marketing-expert-ama_sp30-nf1]

The fee includes all course materials, as well as additional resources in the form of Sandbox accounts, Webinars, Online Tutorials, Podcasts, E-Books and much more.

Where will my Certified Digital Marketing Expert Qualification be recognized?

This certificate is recognized globally.

The Digital Marketing Institute is the global certification body for Digital Marketing education. Our certification is highly sought after by employers around the world.

You’ll also be dually certified with the Certified Digital Marketing Expert and the Advanced Digital Marketing (PCM) awarded by the American Marketing Association (AMA).

The DM Expert qualification has been credit rated by the Scottish Qualifications Authority. This course applies to US residents only.

How is the Certified Digital Marketing Expert assessed?

The course requires the completion of two Digital Marketing assignments - in Digital Marketing Research and Digital Marketing Strategy. As part of your Digital Marketing Research paper you will undertake real world research (eg in the form of surveys, focus groups and/or interviews).

Don’t worry, our instructors are here to help you get ready for these assignments. With regular live sessions focused specifically on preparing our students for assessment, you’ll be set up for success.

How do I apply for the Certified Digital Marketing Expert?

Application for this online postgraduate marketing certification is easy. You simply have a brief session over the phone with one of our learning specialists who will walk you through your experience and suitability for the program. Next, we’ll send you an online form for completion and return. This is one of the simplest marketing graduate scheme admission processes available.

Stay relevant.
Stay connected to opportunities.
Get in the game - and stay ahead.

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