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Expert-Level Certificate in Digital Marketing Course


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[price:certified-digital-marketing-leader_paynow] [price:certified-digital-marketing-leader_sp30-nf1]


Enrollment Deadline Mar 25th

This advanced certification, credit-rated at a level comparable to a postgraduate award, drills deep into the latest thinking in Digital Marketing, Digital Strategy, CX, Search Marketing, Social Media, Leadership & Management, plus much more. Develop true Digital Marketing expertise with DMI Expert and stay on top of the digital marketing game.

Why DMI?

Globally recognized certification

Join 190k+ members worldwide

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Get world class, knowledge and insight.

DMI EXPERT is our postgraduate level 120-hour course with an advanced, professional certification. It delivers breadth and depth of understanding of digital marketing and provides the learner with the digital and research skills to work at a management or strategic level.

This certification is credit rated at level 11 on the Scottish Credit and Qualifications Framework and awarded 120 credit points by the SQA (Scottish Qualifications Authority), which is comparable to a postgraduate diploma awarded by a UK university.

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What's New?

  • 9 NEW Social Media modules - new/revised syllabus, new video, new interactive content, new walkthroughs
  • New practical toolkits - for just-in-time learning and upskilling
  • New content formats: embedded tools, text articles and quizzes
  • Live sessions with an instructor to prepare for assignments
  • More emphases on practical skills, deeper specialist knowledge, and B2B examples
  • Many more bite-sized walkthroughs covering more topics and more social apps
  • Improved videos with animated explainers
  • 100% new and improved audio quality

Program learning outcomes and content


We give you the thinking and tools to become a leading player on the digital stage. Create powerful and dynamic digital strategy, and access modern, career-defining training covering all key digital marketing disciplines

Social Media Marketing

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Strategy and Planning

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CX, eCommerce and CRO

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Search and Digital Channels

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Digital Selling

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Essential Skills

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Leadership and Management

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Social Media Marketing

Module Info & Overview

Learn how to create engaging content on social media and how to plan, execute, optimize and report on social media marketing campaigns across the key social platforms.

  • Social Research
  • Social Content
  • Facebook, Instagram, Pinterest
  • Twitter
  • LinkedIn
  • Youtube & Social Video
  • Social Apps
  • Social Commerce & Affiliate Marketing
  • Social Customer Service
  • Social Strategy

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Who's this for?

This Advanced Course is aimed at

  • Traditional Marketers and Marketing Executives who want to play a bigger, sharper game
  • Marketing Managers and Senior Management
  • IT Managers
  • Graduates looking to step ahead
  • Small Business Owners and Entrepreneurs
  • Career Changers
  • Whoever needs to create and apply a digital marketing strategy for their organisation

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Free DMI Membership


In addition to certification, we give you the tools you need to build and maintain your career. Throughout this program you can meet other members, share insights, and access a wealth of knowledge and resources. This doesn’t stop at graduation. Many of our graduates keep in touch, sharing job and industry information and new developments in this ever-changing field.

More details on DMI Membership can be found here

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Learning Content

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Globally recognized

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Live Webinars & Q&A

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Globally Recognized Certification

Over 190,000+ Members
Globally Trust DMI to progress their career


of our members have said that our course has had a positive impact on their career.


of our members have been promoted after completing one of our courses.


of our members are working at senior or management level.

Our members work for some of the biggest companies globally

Logos... members work for

member stories

I didn’t want to be a digital dinosaur. The digital landscape is constantly changing, but now I have the basic knowledge and skills to keep up and understand both offline and online touch points in marketing.

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Anna Ahrenberg

DMI Postgrad, CCV group

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Sean Burford

DMI Postgrad, Indeed

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Kirk Durnford

DMI Master, RSA Ireland


With a support team on hand to help you learn with us, we ensure that you are not alone during your online learning.

Instructors with Industry Experience
Our instructors are dedicated, knowledgeable and best of all, have up to date digital industry experience.

Support Team
Whatever it is, we’ve got it covered. The team is right there when you need them.


Application for this advanced digital marketing course is easy. We’ll send you an online form for completion and return. This is one of the simplest marketing graduate scheme admission processes available.


DMI Expert Certificate in Digital Marketing

Boost your credibility and advance your knowledge, role and career.

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Why should I take this Expert-Level Certificate in Digital Marketing course?

Studying online is more flexible and convenient. This qualification can be obtained without the same financial or time commitments as a full time, classroom-based program. This means you can:

  • Change your career or kick-start a career in digital marketing

  • Improve your digital marketing career prospects and increase your earning potential

  • Demonstrate advanced digital knowledge to prospective employers with a recognized and respected award

Over 80% of the DMI's Expert-Level Certificate in Digital Marketing students have realized their potential in a variety of digital roles, from Digital Marketing Manager and Marketing Research Manager to Head of E-Commerce and Head of Marketing.

Do I need to have a digital marketing background?

Not necessarily. This course focuses on the commercial aspect of online marketing. Students of this qualification come from a wide range of sectors, including:

  • Traditional Marketing Professionals looking to add online to their marketing mix and get the most out of their Digital Marketing channels

  • Graduates of other disciplines seeking to boost their skills in an industry that is crying out for certified candidates

  • Sales Professionals who want to learn how to successfully utilize Digital Marketing for lead generation

  • Sole Traders and Small Business Owners who want to find out how online marketing channels can work for their business and how to implement a successful digital marketing strategy

  • CEOs of large companies who wish to gain the knowledge to make informed strategic decisions and lead the digital transformation in their organization

How much does the Expert-Level Certification in Digital Marketing cost?

DMI's Advanced Certificate in Digital Marketing costs [price:certified-digital-marketing-leader_sp30-nf1] to study online.

The fee includes all of the course materials, as well as additional resources in the form of Sandbox accounts, Webinars, Online Tutorials, Podcasts, E-Books and much more.

Where will my Qualification be recognized?

Our digital marketing certifications are recognized globally. We offer online digital skills training courses in over 135 countries. This course has been credit-rated to level 11 (120 credits) by the Scottish Qualifications Authority and is comparable to a Postgraduate Diploma that is awarded by a University. This allows you to take your certification with you, no matter where your exciting new digital career may take you.

How is the Postgraduate Certification in Digital Marketing assessed?

The course requires the completion of two Digital Marketing assignments - in Digital Marketing Research and Digital Marketing Strategy. As part of your Digital Marketing Research paper you will undertake real world research (eg in the form of surveys, focus groups and/or interviews).

These assignments are designed to offer you the opportunity to produce meaningful and grounded Digital Marketing projects focused on your own digital career or business aspirations.

How is the Expert-Level Certification in Digital Marketing assessed?

The course requires the completion of two Digital Marketing assignments - in Digital Marketing Research and Digital Marketing Strategy. As part of your Digital Marketing Research paper you will undertake real world research (eg in the form of surveys, focus groups and/or interviews).

Don’t worry, our instructors are here to help you get ready for these assignments. With regular live sessions focused specifically on preparing our students for assessment, you’ll be set up for success.

Stay relevant.
Stay connected to opportunities.
Get in the game - and stay ahead.

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