2022 Social Media Calendar

by Alison Battisby

Posted on Jan 21, 2022

2022 Social Media Calendar

Know the dates your customers will be noticing in 2022 - from Valentine's Day to World Bee Day to Black Friday and Cupcake Day.

It's smart to plan around some of the key online dates in your 2022 social media strategy. If you plan ahead and schedule campaigns around notable dates, you can really boost your brand's visibility online. 

We've brought you this colorful calendar of choice social media dates for each month of 2022. Download and print it to plan your year. In collaboration with digital marketing agency Avocado Social

You can also check out the full list of all notable holidays for key markets, with over 500 key dates listed. (Some dates of events may change during the year).

Make the most of the Seasons

Consider using content (photos, videos, graphics, etc) and links to increase engagement, and competitions to increase visibility. You can use some of our other resources to help your planning, like our social media calendar template, seasonal planning checklist, and Social Media Style Guide.

Top Tip: plan as far ahead as you can, ideally one or two quarters.

Calendar updated February 1 based on reader feedback.

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DMI 2022 Social Media Calendar

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Alison Battisby

Alison is a Social Media Consultant with Avocado Social, she is a Facebook and Instagram accredited social media expert and founded Avocado Social in 2014 having worked in the social media industry since 2008. Alison has worked with a wide range of brands including Estee Lauder, Tesco, and Pringles. Alison has traveled the world training companies including the BBC, Etsy, Canon, and Cambridge University Press. She offers social media strategy, training, and consultancy at Avocado Social across platforms including Facebook, Instagram, YouTube, LinkedIn and TikTok. 

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